Can Your Library Be Your Publicist?

As indie authors, we are always looking for ways to market and put ourselves out there. Many of us schedule our own appearances at local bookstores or show up in groups for author events. It’s easy to get focused on the bookstore and online opportunities. However, there is one other place that can be a gold mine for authors if they use it right. What is this place? Your local library. Can your library be your publicist? In a sense, yes. There are two things libraries want from their local authors-donations and time. Here are some tips to help make both things work to your advantage.

Donations

Libraries are a great way to get your work out there without spending any money, not to mention they love donations.

1. Donations help get your work in circulation and help you gain readers.

2. Donating copies of your book to be sold at a library sale helps guarantee that they will find a permanent home. This also shows that the reader is genuinely interested in your book by buying it and taking it home.

3. Donations help your library in that they don’t have to spend extra money to help keep their shelves full of current reads.

Can Your Library Be Your Publicist?

Photo by chuttersnap on Unsplash

Time.

Libraries are looking to gain new patrons and by donating your time, you are helping draw people in.

  1. Offer to teach a seminar about publishing a book.
  2. Offer to give a speech about your writing journey.
  3. If you are a children’s author, sign up to read to children during story time.
  4. Contact your local author friends and set up an author event where people can come and buy your books as well as ask questions.
  5. Participate in Indie Author Day. (Every year in October.)
  6. Teach a writing class for the afternoon. Make sure you give each participant a copy of one of your books as a thank you for coming.

 

By donating your books and your time, not only are you bound to create a great partnership with your library, you are also bound to bring in new readership for both of you.

 

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Don’t Compare Your Beginning To Someone Else’s Middle

One of my favorite authors, Jon Acuff, made a very good point in his book START. He said, “Don’t compare your beginning to someone else’s middle.” I absolutely love this quote and agree wholeheartedly with it.

Don’t Compare Your Beginning To Someone Else’s Middle.

On any journey, it is easy to get caught up in comparing yourself to other people. Whether it’s your first job, starting your own business, writing your first book, or going to work for a really big company, it is easy to feel insignificant to others further along the journey than you. You may feel like you’re not good enough because you work in a lower paying job. You may feel like just because your friend got their business up and running full speed ahead in a year, you’re a failure because you are still struggling at six months. You may feel like you will never learn all the things that go along with writing, publishing, and marketing your first book. You may feel like a peon at the big company you just started with because everyone else is further along than you. Don’t do this. Don’t compare your beginning to someone else’s’ middle. Why?

Don't Compare Your Beginning To Someone Else's Middle

Photo by Teddy Kelley on Unsplash

They have had much more time to learn and grow and work the kinks out. Your beginning is exactly where you are supposed to be. Take pride in your lower paying job, people need your service. Hold your head up and enjoy the journey of building your business. Enjoy the process of writing, publishing, and marketing your book-step by step. There is a lot to learn, but you’ve got this. Think of your entry level position at this big company as a platform for you to grow, not that you are everyone else’s peon. Embrace the journey and the road ahead, for you are exactly where you need to be and on the way to your best life.

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